FOR IMMEDIATE RELEASE:

OKLAHOMA CITY (May 28, 2015) – VI Marketing and Branding, an integrated marketing firm with offices in Oklahoma City, Colorado Springs and Kansas City has added Digital Media Specialist Matt Wilson to its Oklahoma City digital media marketing team.

I love television! I just do! Shonda Rhimes owns my Thursday nights. Four times a year there is a thing you might of heard of called “sweeps”.

The debate has raged on for decades, and I’m not talking about the Beatles and the Stones. How do you measure public relations effectiveness?

FOR IMMEDIATE RELEASE:

OKLAHOMA CITY (May 20, 2015) – For the third time in four years, VI Marketing and Branding was named okcBIZ’s Best Ad Agency 2015, voted on by readers of okcBIZ magazine.

Organizations that have a captive audience, like utility organizations do, have a distinct advantage in the modern marketing era.

FOR IMMEDIATE RELEASE:

KANSAS CITY (May 12, 2015) – VI Marketing and Branding, an integrated marketing firm with offices in Oklahoma City, Colorado Springs and Kansas City has added Search Engine Optimization (SEO) Strategist Melanie Heser to its Kansas City marketing team.

It’s 10:00pm and you turn the TV on to your favorite local news station. You’ve seen these faces so many times you feel like they’re talking directly to you – and not the millions of others tuning in. However, today is different.

Did you know that Facebook has officially surpassed YouTube in the number of desktop video views per month? Yes, Facebook. This is in large part due to the platforms auto-play feature, where videos start to play automatically in your news feed.

FOR IMMEDIATE RELEASE:

OKLAHOMA CITY (May 3, 2015) – VI Marketing and Branding, an integrated marketing firm with offices in Oklahoma City, Colorado Springs and Kansas City has added Motion Graphics Designer Mike Anderson to its motion marketing team.

FOR IMMEDIATE RELEASE:

OKLAHOMA CITY (May 3, 2015) – VI Marketing and Branding, an integrated marketing firm with offices in Oklahoma City, Colorado Springs and Kansas City has added Marketing Strategist Caty Mills to its ever-growing marketing strategy team.

As marketers, we typically have access to significant amounts of data. With tools like Google Analytics, we are able to measure more metrics than ever before to prove the impact of our efforts. But if we’re not measuring metrics specific to your business – metrics that are helping meet your business objectives – what’s the point?

Developing a marketing strategy is vital for any business. It keeps your team aligned and working toward the same objectives. Without one, your marketing is likely to be ineffective and inefficient.