Meet VI's Director of Business Development: Chas Stoker

We’re stoked to introduce VI’s new Director of Business Development, Chas Stoker! 

Posted Mar 14, 2023

VI Celebrates International Women's Day

In 1908, a group of women marched in New York City to demand better pay, shorter working hours, and the right to vote. Three years after that, the first annual International Women's Day was celebrated, and 112 years later, this annual holiday is recognized in more than 27 countries and is celebrated by people around the globe on March 8th.

International Women's Day provides an opportunity to reflect on the progress made toward gender equality and equity, and recognize the challenges that still exist. By celebrating the social, economic, cultural, and political achievements of women everywhere, we can educate ourselves and start important conversations that lead to positive change in our world.

At VI, we're proud to celebrate the women who bring so much value to our team every single day – but especially on International Women's Day. So, to celebrate the 112th anniversary, we asked the most phenomenal women we know to share their stories, advice, words of encouragement, and insights on what it means to be a woman in the modern world:

Posted Mar 8, 2023

VI Named a Google Premier Partner Agency in 2023

OKLAHOMA CITY, OK (February 27, 2023) - VI Marketing and Branding, a leading digital marketing agency in Oklahoma City, has been named a 2023 Google Premier Partner for the fifth consecutive year. Achieving Google Premier Partner status places VI in the top 3% of Google Partners in the US, distinguishing the company as a Google Ads expert to clients and the industry, and recognizing the agency's superior expertise and success in the Google Ads platform.

Posted Feb 27, 2023

Marketing Professionals React to the Top Commercials from the Biggest Game of the Year

Every year, millions of people tune in to watch the biggest football game of the year, and advertisers are eager to get in on the action. From emotional storytelling to humor and everything in between, VI marketing masterminds break down the key elements of successful, and some not-so-successful, advertising during football's biggest game of the year.

Posted Feb 13, 2023

The Secret to Thriving as a Marketing Professional: Finding Balance and Avoiding Burnout

Marketing is a fast-paced and demanding industry that requires creativity, hard work, and dedication. However, the pressure to meet tight deadlines and deliver high-quality work can sometimes leave marketing professionals feeling stressed, overwhelmed, and burnt out. One of the biggest challenges marketing professionals face is achieving a healthy work-life balance, especially in an agency setting where long hours and tight deadlines are often the norm.

Posted Feb 8, 2023

Unleash the Full Potential of Adobe InDesign with These Expert Automation Techniques

Copy, paste, copy, paste, copy, paste. Every professional designer knowsthat tedious project or job that makes their eyes cross. You know the one. The creative design is already in place, now it's your job to update key information or copy based on the client's request. Sometimes, even from a spreadsheet 😱 – the horror!
When I first worked on the Tobacco Settlement Endowment Trust (TSET) Local Impact Pages, I was tasked with updating grantee names and award numbers on over 200 local impact reports, many of which had over 25 items on a single page.

Posted Feb 1, 2023

Choose Your Words & Kill Your Darlings: The Art of Feedback

Giving feedback is a critical part of being a good leader. Scratch that. Giving feedback is a critical part of being a good person. But let’s face it, no one really enjoys giving feedback, no matter what they say.

So, let’s break it down. Here’s how you can master the art of feedback.

Posted Jan 20, 2023

5 Expert iPhone Content Creation Tips to Boost Your Social and Digital Marketing Efforts

Content creation can seem harrowing at times. Whether you're not sure where to start or what tools you need to capture your creative vision, producing quality work doesn’t always have to include pulling out the fancy equipment. In fact, it’s often as simple as pulling out your smartphone! That’s why we’ve put together 5 of our best tips for creating content that you can put to use with your mobile device.

Posted Dec 27, 2022

3 Tips from Taylor Swift's Marketing Playbook for Your Own Brand

Taylor Swift released her tenth studio album Midnights on October 21st, and promos for the album flooded everyone’s feed — or at least ours. For months, she kept us entertained with her Midnight Mayhem teaser TikToks, late-night talk show appearances, Amazon Thursday Night Football album tease, and viral TikTok dances.

Posted Dec 14, 2022

Performance Max Best Practices for the Holiday Season

The holiday season is in full swing. And we all know what that means… the busiest shopping period of the year is upon us! In this blog, we’re going to review Google Performance Max best practices to help you finish 2022 strong!

Posted Dec 6, 2022

VI Named 2022 Top Workplace

VI Marketing and Branding is recognized for its best-in-class workplace culture at the 2022 Top Workplaces awards.

Posted Dec 2, 2022

3 Tips for Making the Most of Your Marketing Internship from a VI Intern

Regardless of your experience coming into an internship, everyone has a common goal in mind - to grow. And growth is best defined by two factors - personal and professional. You can see personal growth in the relationships you make with both clients and coworkers. Professionally, you notice growth in the skills you develop. But internships vary from industry to industry, company to company, and even department to department. In order to make the most of your time with a company or organization, you have to approach it with the right state of mind.

Posted Nov 30, 2022