All Web Development Blogs

How Much Money Have YOU Made for Twitter?

Since the day I started tweeting, I’ve seen calculators that show me how much my account is worth. Generally, these are based on a ratio of how many people you follow to how many people follow you. They also consider your number and frequency of tweets, and the popularity of your content (number of favorites and retweets). We’re all familiar with the popular website and now app, Klout, which gives you a score ranking your social media influence. My personal Klout score is in the 30s – not too bad for a girl who neglects her Twitter 5 days a week. Barack Obama, for reference, has a Klout score of 99.

Posted Nov 12, 2013

10 Social Media Stats To Show Your CEO

A blog written by Belle Beth Cooper shows off 10 social media stats that will more than likely surprise you. You probably won't even click on the link to read them (although I encourage it) so let me give you the bullet points:

Posted Sep 9, 2013

Changes and Growth in Online Education

Do you remember using an encyclopedia (the physical books) to write a paper? Have you used a card catalog? Were your main computer experiences in elementary school playing the Oregon Trail? Now imagine how outdated that would seem to a teenager today.

Posted Jul 24, 2013

Digital Marketing Meets the Mobile Revolution

The average person checks their phone every six and a half minutes, totaling 150 times per day. This statistic does not even include tablets, e-readers or any other mobile devices that vie for Americans’ attention. As mobile devices continue to liberate Americans from stationary restraints and allow them to take their business (and social life) on the road, the digital marketing culture faces pressure to make the same fluid transition.

Posted Jun 26, 2013

The Money Shot We Used to Have

I grew up with NFL films. Every Saturday afternoon I’d sit in front of our console TV and watch Steve and Ed Sabol deliver their rendition of a famous NFL championship game - written in classic, over the top prose. Their words and film production help make phrases like “the frozen tundra" and techniques like super slo-mo imagery popular and the norm in today’s high-tech, fast-fact society.

Posted Feb 3, 2013

Gambling on the Super Bowl

For years now, we’ve been writing about the importance of placing Television ads in live programming to avoid the DVR. With over 111.3 million viewers last year, the Super Bowl is obviously the ultimate opportunity to take advantage of a captive audience. That said, the question isn’t whether or not people are going to see this spot? The question is: Is the $4 million price tag worth it?

Posted Jan 29, 2013

Advertise on Pandora? You’re probably doing it wrong.

By modern streaming media standards, I’m practically a living fossil. Left in the dust by defectors to Spotify, I cling to my circa-2011 media habits.

Posted Jan 2, 2013

Google Play - New Addition to Google Repertoire

Google has added a new tool to their menu, " Google Play." Google has constantly updated its empire with new features, many of which stick around and change the way people using online technology and also many features that have completely flopped. One thing I have noticed, however, is Google’s latest trend of connecting all of its offerings - making it easier to see all the benefits Google has to offer. 

Posted Mar 26, 2012

Facebook's new platform OVERHAUL: 7 changes you need to know

If you are one of the 850 million users on Facebook, your experience on the social site is about to drastically change - beginning today.

Posted Feb 29, 2012

VI Marketing and Branding - "Thank you" Facebook ad campaign

Over the past two decades, VI Marketing and Branding’s fans have always discussed our content throughout Oklahoma City, but, until social media, we were unable to narrow down those VI “ambassadors".

Posted Feb 28, 2012

"Going Mobile" response for Twitter user - @7mediagroup

We were asked a question from Ron Cariker (@7mediagroup) on Twitter, “What’s @thevibrand thoughts on mbl w/ ur clients?" (In reference to a SMS campaign by Do Something - ow.ly/8xQqx)

Posted Jan 19, 2012