Google. Apple. Nike. Coca-Cola. In my opinion, these brands knock social media out of the park. They make me want to behave differently. Google inspires me to go out and explore. Apple inspires me to be more creative. Nike inspires me to not be such a pile all the time. Coca-Cola inspires me to be happy and make others happy. These brands hone in on our emotions. They connect with us.
I like my showers how I like my women. Long-lasting and piping hot. Once I step inside the warmth of the shower, it’s hard to step out. The relaxing water makes me want to stay there forever. So most times I do. Well, for like 15 minutes. When the water turns lukewarm, that’s when I shampoo.
=Unbanked. Until this week, I hadn’t heard the term. It seems Oklahoma has one of the highest rates of unbanked and underbanked citizens in the country.
They know Dr. Keith Smith on Capitol Hill. They know him in Canada and in Blue Cross boardrooms around the country, too.
If you found this blog because you were searching for anything related to, “B2B” “social media” and “help” – you are one of many who have tried, struggled and come to the conclusion that social media is pretty much for every business but yours. If you came to that conclusion, knock it off. If you are so pessimistic about social media with your B2B that you can’t find a way to shake out your negativity – then hand your computer over to someone more open-minded than you and go turn in your resume, because social media is absolutely for your business.
By modern streaming media standards, I’m practically a living fossil. Left in the dust by defectors to Spotify, I cling to my circa-2011 media habits.
8 WAYS YOU CAN HELP:
Most companies don’t take the time to truly think about their competition, and that’s a huge mistake – and a potential risk of your customers flocking to competitors for something you weren’t aware of.
Reaching the age of “born and raised” is a very exciting stage of life to enter. The possibilities seem endless and you finally have some experience under your belt. As an impressionable undergraduate student, I had the opportunity to tour VI and I knew at that moment working for this agency would be one of my career goals. Now as a young communications professional, I consider myself very fortunate to see this goal become a reality.
Written By VI Marketing and Branding’s PR Director Larry “Mac" McAlister
This past week, I have attempted to have the same media consumption habits that I have every week. It has been a little experiment to see if I noticed which of the brands that are advertising in the Super Bowl were promoting their spots in what manner: social media, PR, teaser spots, etc.
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